• UNITED WE DINE – THE FORKS & SPOONS, TATLER DINING HONG KONG, ON AIR COLLECTIVE, TASTING KITCHEN (TK), FOODIE, THE LOOP, TIME OUT HONG KONG AND WOM GUIDE JOIN FORCES TO ENCOURAGE HONG KONGERS TO DINE OUT

    #UNITEDWEDINE

    Aulis, Frantzen’s Kitchen, TATE Dining Room and Amber among participating restaurants offering special value #UnitedWeDine menus for limited time

    For high resolution images of restaurants, please click HERE or download from below

    https://drive.google.com/drive/folders/101U6Q7CDZWkt1MwzYgH8-IBXaECYHfj-

    <<16th March 2020 – Hong Kong>> Over the past two months, the Hong Kong restaurant industry has been dealt a devastating blow, with once-thriving outlets struggling to stay afloat in a city that no longer dines out. Recording the first sweeping loss in annual revenue since 2004, Hong Kong’s restaurants are now in need of our help.

    As a response to a declining industry that remains the heart and soul of our city, Hong Kong’s leading F&B experts The Forks & Spoons, Tatler Dining Hong Kong and On Air Collective, along with supporting media Tasting Kitchen (TK), Time Out Hong Kong, Foodie, The Loop, and WOM Guide have teamed up to launch #UnitedWeDine, a city-wide restaurant campaign that encourages all of Hong Kong’s food lovers to dine out and enjoy some of the best promotional offers.

     

    Restaurants participating in #UnitedWeDine

    Starting from 16th March until 30th April 2020, over 100 restaurants across Hong Kong will participate in offering limited time #UnitedWeDine menus and/or dish specials at attractive prices. In total, there are over 80 restaurants that are valid for dine-in points for entry in the prize giveaway. The campaign invites Hong Kong to rally for a good cause – and to come hungry.

    Restaurants that have joined the movement include recent casual hotspots such as sommelier-led experiential wine bar ThinkWine, popular Spanish restaurant with a view La Rambla by Catalunya, and Bayfare Social, the Mediterranean gastro-market concept nestled within Rosewood Hong Kong. For #UnitedWeDine, Bayfare Social offers up a hearty 3-course menu featuring signatures such as jet-fresh salmon tartare, rotisserie chicken with fries and padron peppers, and a decadent choice of desserts from Butterfly Patisserie for only HK$348+10% per person.

    From the Michelin-awarded fine dining category, one-Michelin-starred L’Envol at St Regis Hong Kong, one-Michelin-starred TATE Dining Room, one-Michelin-starred Roganic, two-Michelin-starred Amber and two-Michelin-starred Ecriture among others have jumped on the bandwagon. At Ecriture, indulge in a specially designed #UnitedWeDine 4-course chef’s tasting menu by Maxime Gilbert, priced at HK$1,118+10% per guest inclusive of a complimentary glass of champagne. Highlights include the kombu-wrapped Brittany Akamutsu steamed with sake and verbena, and roasted Blanc de Blanc lamb with maitake, sorrel and uni miso cream.

    Old-time foodie favourites such as Wyndham Street’s hallmark Indian restaurant Bombay Dreams, award-winning izakaya Yardbird, hamburger specialist Beef & Liberty and Argentinian steakhouse Tango Soho have also joined in on the fun. Tango will offer a 3-course #UnitedWeDine menu at both of its outlets in Soho and Elements, featuring choices of appetisers such as heirloom tomato salad and smoked new onion chowder, paired with Fish Escabeche Silveriano or Te Mana lamb shoulder main course, and churros or almond flan to conclude. The menu is priced at HK$328+10% per person.

    For the full list of participating restaurants and their #UnitedWeDine menu offerings, please visit theforksandspoons.com.hk/unitedwedine/ or http://www.unitedwedine.hk/ .

     

    Dine out and Win Fantastic Prizes!

    While the main purpose of #UnitedWeDine is to encourage diners to rediscover Hong Kong’s incredible dining scene, and to support as many restaurants as possible, diners also have the chance to win fabulous prizes from doing so. Between 16th March – 30th April, guests who visit five (5) or more restaurants out of over 80 options, and tells us their reasons for supporting Hong Kong’s dining scene, will have the chance to win one of many luxury prizes.

    Prizes range from a coveted bottle of The Glenlivet Single Cask 646, a limited edition bottle of Veuve Clicquot Yellowboam champagne, a Creatista Plus Stainless Steel Coffee Machine by Nespresso, to a 60-minute Lava Shell Full Body Massage at the Ritz-Carlton Hong Kong spa, a one-night stay in a L600 signature room with breakfast for two (2) at Landmark Mandarin Oriental, and a 24-hour dining and staycation programme at The Upper House, among many others.

    Diners may receive one (1) entry in the giveaway for every five (5) restaurants visited. The collective minimum spend across the five restaurants must be no less than HK$2,500. The more you dine, the more chances you have to win! For full contest rules and regulations, please visit www.unitedwedine.hk/terms.

    #UnitedWeDine is grateful for all the generous prizes sponsored by Aberlour A’bunadh, The Peninsula Hong Kong, Absolut Vodka, Four Seasons Hotel Hong Kong, Beefeater, InterContinental Grand Stanford Hong Kong, Cloudy Bay, Island Shangri-La, Hong Kong, Dom Perignon, Kerry Hotel, Hong Kong, G.H.Mumm RSRV, Kowloon Shangri-La, Hong Kong, Johnnie Walker, Mandarin Oriental, Hong Kong, Krug, Nespresso, Moët & Chandon, Renaissance Hotels, Hennessy, The Landmark Mandarin Oriental Hotel, Martell, The Ritz-Carlton, Hong Kong, Perrier-Jouët, The Upper House Hong Kong, The Glenlivet, Coravin, Veuve Clicquot and ZS Hospitality.

    Official campaign hashtags:
    #UnitedWeDine

    Official websites:

    http://theforksandspoons.com.hk/unitedwedine/

    www.UnitedWeDine.hk

    What’s on for #UnitedWeDine

    -All prices subject to 10% service charge unless specified in Remarks

    <<ENDS>>

     

     

    About The Forks & Spoons

    The Forks & Spoons is a Hong Kong-based consultancy that provides bold contemporary solutions to all things F&B. The Forks & Spoons delivers a highly tailored and market-savvy approach to branding, digital marketing and public relations, with a pioneering edge that always ensures it is one step ahead of the game. In addition to its strong local presence, The Forks & Spoons maintains a regional network of top-tier clients in Macau, Bangkok, and Singapore. For further enquiries, feel free to shoot us an email at wassup@theforksandspoons.com.

     

    Website: www.theforksandspoons.com.hk

    Instagram: @theforksandspoons852

     

    About Tatler Dining Hong Kong

    The brand behind Hong Kong’s annual Best Restaurants Awards and the Off Menu festivals, Tatler Dining Hong Kong celebrates the very best of gastronomy in Hong Kong and Macau. Through restaurant and bar reviews, food and drink features and beautiful photography, Tatler Dining aims to feed your curiosity.

     

    Website: https://hongkongtatler.com/dining

    Instagram: @tatlerdininghk

     

    About On Air Collective

    An entrepreneurial spirit and a curious mindset are what unites the strategists, visionaries, creatives and technophiles here at On Air Collective, an experiential marketing and creative agency dedicated to helping brands leap forward and achieve their goals. We accomplish this by creating original, cross-discipline campaigns that make brands tangible, vivid and valid to consumers, and by building solid business development strategies that lays the foundation to success.

     

    Website: http://onaircollective.com/

    Instagram: @onaircollective

     

    About Foodie Hong Kong

    Foodie is your guide to good taste! Food magazine, restaurant reviews, recipes, interviews with chefs, foodie club, lifestyle products, food network of bloggers

     

    Website: https://www.afoodieworld.com/ | https://www.afoodieworld.com/magazine

    Instagram: @afoodieworld

     

    ABOUT TASTING KITCHEN (TK)

    Tasting Kitchen (TK) is Asia’s foremost epicurean lifestyle and travel magazine. Published every two months in English and Chinese, TK is a celebration of the world’s finest restaurants, greatest chefs, and most delicious food. Our mission is simple: to share our enthusiasm for all the great culinary experiences the world has to offer.

    TK, which is distributed in Hong Kong, Macau, Shanghai, Beijing, Guangzhou, Shenzhen, and Chengdu, reaches an affluent audience of 300,000 readers. It can be found in nearly all of the region’s best hotels, at more than 800 fine restaurants, in more than a hundred private clubs, on ferries, and in airplane lounges, boutique coffee shops, bookstores, wine shops, and gourmet food emporiums.

     

    TK has won a total of nine SOPA (Society of Publishers in Asia) awards for editorial excellence over the past six years, more than any other lifestyle publication.

     

    With a total circulation of 50,000 in Mainland China, 20,000 in Hong Kong and 10,000 in Macau, TK continues to expand its reach across Greater China by building a comprehensive epicurean lifestyle brand through inspiring content and events.

     

    TK also maintains a dynamic social media presence, with over 48,000 Facebook fans:

    http:www.facebook.com/tastingkitchen

    https://www.instagram.com/tastingkitchen/

     

    TK‘s online archives: tasting-kitchen.com

     

    About The Loop

    Get in the Loop — The Loop HK! We’re a knowledgeable and infectious lifestyle news source, available completely free online. The Loop HK provides buzzworthy dining news, entertaining lifestyle stories, amazing top lists, and valuable destination and neighborhood guides for our food-loving, culturally curious and jet-setting readers. We offer an objective take on all the topics we cover — from new restaurants to societal issues to relatable city living conundrums.

     

    Website: https://www.theloophk.com/

    Instagram: @theloophk

     

    About Time Out Hong Kong

    Time Out is your ultimate guide to the best of what’s happening in the city. Discover everything you need to know about what to do, where to eat, and where to go in Hong Kong from our cross-platform channels: website, mobile, social media, print, and live events, all curated by local expert journalists.

     

    Website: https://www.timeout.com/hong-kong

    Instagram: @timeouthk

     

    About WOM Guide

    WOM Guide is a celebration of Hong Kong’s diverse and dynamic dining scene. Through breaking food news, restaurant reviews, interviews with local heroes and more, we explore and celebrate what makes Hong Kong one of the world’s best and most exciting food cities.

     

    Website: http://womguide.com/en/front/

    Instagram: @womguide